The Propaganda Guide: Part I
Let's explore some of the common and not so common techniques and approaches in which the Democrats and the media use persuasion and propaganda.
The Propaganda Guide is an ongoing series that highlights the ways in which the media and Democrats weaponize persuasion and propaganda against the American public.
In a world of propaganda, it is easy to be swayed by what we see and hear. The media is constantly trying to sell us a certain way of thinking, and it can be difficult to decipher what is true and what is not. It is important to be critical of the information that we are given, and to question what we are being told. Only then can we start to see the world for what it really is.
There is no doubt that the democrats and the news media are two deceptive institutions. They both have a long history of lying to the public in order to further their own agendas. The democrats have been caught red-handed lying about their involvement in various scandals, and the news media has been caught perpetuating false narratives about many different issues. It is clear that these two institutions cannot be trusted.
Let's explore some of the common and not so common techniques and approaches in which the Democrats and the media use persuasion and propaganda.
Repetition
Repetition is often used in persuasion and propaganda in order to create a desired effect or response in the audience. By repeating a certain message or idea, it can become more familiar and therefore more persuasive to the people hearing it.
The more you think about an idea, the stronger the neural pathways associated with that idea become in your brain. The neural path of least resistance in your brain leads to the ideas that are most frequently accessed, and because your brain is lazy, you end up thinking about those ideas more.
Likewise, when you focus too much on one thing, you become blind to alternatives. To avoid this, think past the sale and consider other options.
“Do you’re part”.
“It’s safe and effective”.
Plain Folks
The plain folks persuasion technique is a way of communicating with people that involves using simple language and down-to-earth arguments. This approach is often used by politicians and businesses to appeal to the average person.
Trump speaks “plain folks” better than anyone.
Bandwagon
The bandwagon persuasion technique is a form of propaganda that relies on group think to pressure individuals into conformity. This technique is often used in political campaigns to make it appear as though a candidate has widespread support.
Getting people to sign a petition is an example of the bandwagon persuasion technique.
Testimonial
The testimonial persuasion technique is when an authority figure, celebrity, or peer endorses a message, narrative, or solution to make it more persuasive.
Testimonials are like anecdotes. They are persuasive because they provide an illusion of concrete “evidence” to support a claim, narrative, solution.
They are effective because it takes an issue or narrative and makes it personal.
There’s a big difference between seeing an anchor talk about gun violence and seeing a mother talk about losing her son to gun violence.
Testimonials are powerful because they are a form of social proof. When other people say that they like or believe in something, it makes it more likely that others will feel the same way.
Authority
The authority persuasion technique is based on the principle that people are more likely to be persuaded by someone they perceive as an authority figure. This technique can be used in a variety of ways, but some common examples include citing experts or studies to support your position, using strong and confident language, and appearing well-informed about the topic at hand.
A person’s credentials and dress can also indicate authority as it gives our brain a shortcut in decision making.
See you tomorrow for Part II.